MACRO UX – WEEK 9 | FINAL DESIGN PRESENTATIONS

Physical model of final design

Our final design was a temporary installation in partnership with a museum in London, such as the V&A. The exhibition consists on four individual rooms for the experience, with a big common room afterwards containing information about cybersecurity and Chatham House.
We’ve also designed a small booklet as an example of how Chatham House could adapt their approach to a younger audience by the choice of a more direct speech. The booklet would invite them to an open day and offer special membership deals that are more attractive for students.

Presenting in class

 

Presenting at Chatham House

In addition to presenting in class, we were also invited to present our final proposals to Chatham House themselves. The overall feedback was that they were very impressed with our outcomes, and were genuinely interested in our thoughts about how they could improve their communication strategies in order to achieve younger audiences.

 

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